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HI, I'M RACHEL

Digital Marketer // Brand Strategist // Cold Brew Connoisseur

I'm a relationship-building aficionado with a passion for writing, storytelling and discovering what makes consumers tick.  I thrive in dynamic environments where creativity and data-driven decision-making intersect.

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With 6+ years of marketing experience, I've led cross-functional teams in developing holistic brand campaigns that connect with audiences on a deeper level. My goal is to leverage my expertise in brand strategy to help companies achieve their marketing objectives and establish a strong brand presence in the market.

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I love exploring new cultures, health and wellness, and innovative technology

that changes lives for the better. On a similar journey? I'm always on the lookout for connections that spark mutual inspiration.

 

Even better if you love cold brew.

  • LinkedIn
  • Instagram
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what i bring to the table

microsoft excel

cross-functional collaboration

project management

a/b testing

audience development

competitive intelligence platforms (Vivix, Comscore, MRI, etc.,)

data-driven marketing strategy

content creation

competitive analysis

full-funnel campaign activation

brands i've worked with

CPG

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GAMING & TECH

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FOOD & BEV

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HEALTH & WELLNESS

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the works

click each project icon to learn more!
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